To “rank check” or not to “rank check” your web site: pros and cons of using a rank checker

Surprisingly, there is still a lot of debate out there about the necessity of using a rank checker for website optimization.

Some of the arguments against rank checker clearly show that this piece of software accumulated a bunch of myths around itself.

We just thought, you guys deserve some clarity here.

So here are the most popular false beliefs about Rank Checker provided with detailed explanations:

A Rank Checker might be difficult in use

If your mom is trying to bring more traffic to her online cupcakes shop, she might be too skeptical about using a rank checker just because she thinks of it as of a complicated piece of software.  Be sure not only to tell her about this handful tool but also explain that there’s not a chance she’s gonna screw up.

When using rank checker you should only set your settings once until you really would like to change them and sit back while it does all the work for you.

Rank Checker will also look for updates and download those automatically when you start the program. Rank Checker takes so much work off your hands, that it would be a real bummer to miss a chance to make more cupcakes and do less SEO.

I can generate enough keywords manually… why would I ever need a rank checker for that?

That’s right. Many of us can get really inventive. However, unless you really enjoy spending hours a day generating potential keywords, think of getting a rank checker.

No matter how many keywords you are using for your website SEO or PPC at the moment, Rank Checker allows you to discover more. After you have really a lot of those it will even help you pick up the best ones for you website optimization.

Unlike human mind Rank Checker is equipped with 19 keywords searching and generating engines, including Overture, Google Suggest, Ask.Com, Yahoo! Search Suggest, Wordtracker, Word Mixer, typos analyzer and more to make sure you use the keywords that are totally best for you to optimize your website for.

Besides this, Rank Checker also shows you how many times every single keyword has been searched by people and how big is the competition for it.

I can monitor my rankings without a Rank Checker

Right. However, it’ll take a fair amount of your time. Now sum it up with the time you waste in the previous point and you’ll get the picture.

If you bear in mind that you should also keep track and compare rankings for several competitors’ sites (or sites you optimize for the same keywords), you’ll figure out that the amount of time you spend on this multiplies by a few folds while Rank Checker will run the ranking checks for all your websites or those of your competitors simultaneously.

I’m doing website optimization from both Mac and PC, so I better not stick to a rank checker

So your desktop computer is a PC and you also do have a Mac laptop. Not too bad. Perfect, actually. Rank Checker works perfectly well on any OS you might be using and switching between those 2 won’t ever be an issue.

I want my reports to come in German/Dutch/Russian/ Japanese/ etc.

With rank checker you can not only get your reports come out in a language you need. You can actually have your entire interface set to any language you’d like and work with any country’s search engines.

I only work on website optimization when I see my website has moved down in results

That’s the thing – how do you know when this happens? With Rank Checker you get immediate notifications as soon as there’s a slightest change in your website ranking, so that you can fix this as soon as possible.

I just get a better picture of my website ranking when I track its ranking myself…

Rank Checker saves a daily, weekly and monthly history of your site’s rankings and what’s more, it also shows a chart, which displays your progress visually.
Rank Checker will even allow you copy your data to your own spreadsheet for any further analysis, processing or printing you might want to do.

If I use software like rank checker I risk the ability to search from my computer

Rank Checker is 100% safe and search engine friendly.  It supports both Google, Yahoo! API keys, Human Emulation, rotates User Agents and uses the unique proxy rotation mechanism, so that you access these search engines in a safe way only.